TRANSPARENCY & DISCLOSURE
Last Updated March 2026
Heels & Wheels is an independent lifestyle publication. The trust of our readers is central to everything we do and we are committed to being transparent about any commercial relationships.
Heels & Wheels is published and operated by Roche Consulting (KvK 87144832), registered in Amsterdam, The Netherlands.
Editorial independence
All content is created with the aim of providing thoughtful, genuinely useful recommendations. We do not publish anything we would not feel comfortable recommending to friends or family.
Sponsored content
From time to time, we may work with brands, destinations, or businesses on paid partnerships.
Where content has been created in collaboration with a commercial partner, this will always be clearly indicated using wording such as:
“Paid partnership”
“Sponsored”
“In collaboration with [Brand]”
“Advertisement”
Sponsored content reflects our own editorial standards and tone, but it is created with the support of the partner.
Hosted experiences & gifted items
Occasionally, we may be invited to experience a hotel, restaurant, event, or product as a guest, or receive items for review.
Where this occurs, it will be disclosed with wording such as:
“Hosted stay”
“Guest of [Brand]”
“Gifted”
Acceptance of a hosted experience or gift does not guarantee coverage, nor does it influence our opinions.
Affiliate links
Some articles may contain affiliate links, meaning we may receive a small commission if you make a purchase through those links, at no additional cost to you.
Only products or services we genuinely consider relevant will ever be included.
Advertising
Heels & Wheels may display advertising, sponsored placements, or branded features. Advertisements are distinct from editorial content.
Advertisers do not receive access to personal data about readers. Any performance information shared is aggregated and anonymous (such as overall page views or impressions).
Our approach
Heels & Wheels was created to offer curated, high-quality recommendations for modern family life. Commercial partnerships help support the publication, but never override the standards or integrity of the content.
If you have any questions about partnerships or disclosures, please contact: